Join Our Team

We are seeking a Marketing Specialist & Administrator, who excels at content creation, brand storytelling, and strategic audience development. As the manager of our newsletter and social media channels, you will be responsible for developing and executing strategies to enhance brand awareness, engage with our audience, and drive growth. You will oversee all aspects of social media management, including content creation, community management, and analytics tracking. You will play a key role in shaping the brand’s online presence and executing effective social media campaigns and paid advertising across various platforms, tracking content performance and adjusting as needed.

Our marketing specialist and administrator also assists with our hospitality and event functions; ensuring communications with guests is timely and effective and checking in guests. This position involves direct customer contact through tours and checking in guests. Occasional assistance with burial administration, paperwork, planning and coordination. 

This role requires a creative mindset, a deep understanding of social media trends, strong communication skills, attention to detail, and willingness to wear multiple hats within an organization. 

STATUS: Hourly, Non exempt

COMPENSATION: Starting at $23.00 – $25.00 / hour DOE 

SCHEDULE: 0.5-0.75 FTE on-site. Occasional evening and weekend hours may be required. Occasional remote-days possible. 

Core accountabilities 

• Develop and execute — concept, create, schedule — a comprehensive social media strategy aligned with Willow-Witt Ranch and The Forest Conservation Burial Ground’s marketing objectives and target audiences
• Identify key performance indicators (KPIs) and monitor social media metrics to track the success of campaigns and identify areas for improvement.
• Develop and execute additional marketing initiatives including Google Ads (pay per click), print and partnership ads, influencer and DMO collaborations and SEO strategies. 
• Administrative activities include monitoring and responding to emails and phone calls, assisting with sales, light bookkeeping, records management, and quality checks on electronic and paper records organization. Maintenance of databases, digital and paper files and monthly-to-quarterly newsletter production.  

Qualifications

• • Minimum two years experience managing brand social media accounts or other related experience. Administrative experience is a plus. 
  • Comfortable working with a wide variety of people and situations including farm stay guests, young children and grieving families. A background check will be required.
  • Excellent written and verbal communication skills, with a keen eye for detail and grammar, and ability to adapt to different brand voices. 
  • Meticulous attention to detail at all levels of work, with a high degree of accuracy.
  • Proficiency in graphic design tools (e.g.Canva) and video editing software (e.g., CapCut)
  • Proficiency with Social Media Platforms (Facebook, Instagram, LinkedIn), WordPress, Microsoft Suite, online file storage (Google Workspace, Dropbox), QuickBooks, Square, CRM programs, and Mailchimp is desirable. 
  • Google Ads and SEO experience a plus. 
  • Familiarity with social media platforms, algorithms, and best practices.
  • Flexibility to adjust to changing demands; demonstrate ability to manage multiple projects simultaneously in a fast-paced environment with little direct supervision.
  • The ability to learn new software (Plotbox Cemetery Management System) and operate independently with the support of procedure documents is mandatory.
  • Interest in sustainable farming, natural burial and environmental education. 

• Sound judgment and discretion when handling sensitive and confidential information.

• This position requires the physical ability to use stairs, operate typical office equipment such as phone, computers, and printers, sit at a desk for extended periods of time, and occasionally lifting of up to 50 pounds. 

• Our office is located within the owners living quarters (1900s farmhouse) at 5000 feet elevation. It can be cold (and a snowy drive) on winter days. We have three desks shared across multiple staff and weekly meetings are conducted in the living room. Conventional office this is not! 

Compensation

• This is a 0.5-0.75 FTE on-site position starting at  $23.00 – $25.00 DOE. Occasional evening and weekend hours may be required. Occasional remote-days negotiable.
• Non-exempt employee, accrues overtime for any time worked beyond 40 hours in a work week. 
• Reports Directly to the Business Manager and the Owner and also takes direction from Sexton/Cemetery Manager. 

Benefits

• Up-To 40 Hours of Paid Sick Time accrued annually. Accrues based on hours worked.  
• Up-To 48 Hours of Paid Flex Time Off accrued annually. Accrues based on hours worked.  
• Year 0-1 Accrue up-to 40 additional hours Tenure-Based PTO. Year 2 and beyond – Accrue up-to 80 additional hours Tenure-Based PTO. Accrues based on hours worked.  
• Workers Compensation Insurance 
• 401k available after 6-months of employment. Employee contributions vested after two years’ employment. 
• Gratis The Forest Conservation Burial Ground burial plot granted after three years of employment (minimum .5 FTE). 
• Weekly allotment of fresh eggs, milk and produce when available
• Friends and Family discounts on Willow-Witt Ranch accommodations 
• This position does not include health insurance coverage.

To apply: Send short cover letter, resumé, and 3 professional references to manager@willowwittranch.com